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Lokesh jay  (sriajay)  
seo
seo analyst -- seo
New York, United States
Professional summary:
In search engine optimization, inbound links are a marketer's most powerful asset. Given that off-page SEO (as opposed to on-page SEO) accounts for the majority of a web page's ability to rank for a particular keyword, building authoritative and relevant links into your website from external sites isn't exactly something you should overlook in your SEO strategy.

But while link-building is critical, it's also tricky, considering giving an inbound link is the decision of the website linking to you, which isn't something you have complete control over. Therefore, it's one of those inbound marketing tactics that requires dedication and the realization that success won't happen overnight. So how can you take control of something that is seemingly out of your hands? Don't worry; you're not totally out of luck.

https://www.tiword.com/blogs/6126/3048/off-page-seo-in-2018



 

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